Are you in search of the best betting affiliate programs that can help you earn passive income? If so, you are at the right place! The world of online betting is booming, and affiliate marketing has become a lucrative opportunity for those who want to monetize their traffic.
But with so many options available, choosing the right betting affiliate network can be overwhelming. In this comprehensive guide, we will walk you through the top 10 betting affiliate networks, their features, benefits, and how to select the best one for your needs. Let’s dive in!
Introduction to Betting Affiliate Networks
Betting affiliate networks act as intermediaries between gambling brands and affiliates (marketers or website owners). These networks offer commission-based programs that allow affiliates to earn money by referring new players to online betting sites. With the growth of online gambling, betting affiliate networks have become a major source of revenue for content creators, influencers, and website owners in the gaming industry.
Betting affiliate programs typically operate on different commission models, such as revenue share, cost per acquisition (CPA), hybrid models, and fixed payments. By partnering with a reputable betting affiliate network, affiliates can gain access to high-converting offers, marketing tools, and reliable payments.
How to Choose the Best Betting Affiliate Network
Before jumping into the list of the best betting affiliate networks, it’s essential to understand the key factors to consider when selecting the right one. Here are some criteria to help you make an informed decision:
- Reputation & Reliability – Choose a network with a strong track record of timely payments and reputable betting brands.
- Commission Structure – Look for programs that offer competitive revenue share, CPA, or hybrid commissions.
- Available Markets – Ensure the network operates in regions where your audience is located.
- Marketing Tools & Support – Good networks provide banners, tracking tools, landing pages, and dedicated support.
- Payment Options – Check if the network offers flexible payment methods such as PayPal, bank transfer, or cryptocurrencies.
- Cookie Duration – Longer cookie durations mean more chances of getting credited for referred users.
- Terms & Conditions – Read the terms to avoid hidden clauses that may impact your earnings.
Now that we have a clear understanding of how to choose the best network, let’s explore the top 10 betting affiliate networks.
Top 10 Betting Affiliate Networks
Here is the list of the top 10 best Betting Affiliate Networks in 2025:
- Bet365 Affiliates
- 1xBet Affiliates
- Betway Partners
- Unibet Affiliates
- Betfair Affiliates
- William Hill Affiliates
- LeoVegas Affiliates
- Pinnacle Affiliates
- Marathonbet Affiliates
- 888sport Affiliates
1. Bet365 Affiliates
Bet365 Affiliates is one of the most popular and trusted betting affiliate programs globally. The platform provides affiliates with an array of promotional tools, including banners, text links, and data feeds, which help in maximizing conversions. Additionally, Bet365 offers a dedicated affiliate support team to assist marketers in optimizing their campaigns and earnings. The platform provides excellent commission rates and marketing tools to affiliates.
Pros:
- High conversion rates
- Trusted global brand
- Multiple commission models
Cons:
- Limited markets for certain regions
- Stringent application process
Pricing: Free to join, commissions based on revenue share and CPA.
2. 1xBet Affiliates
1xBet is a rapidly growing betting brand known for its generous affiliate program and international presence. Affiliates benefit from a diverse selection of sports betting markets and casino games, appealing to a broad audience. The platform also features real-time tracking and detailed reports, allowing affiliates to monitor their performance effectively.
Pros:
- High commission rates (up to 40%)
- Supports multiple payment methods
- Multi-language support
Cons:
- Strict compliance policies
- Limited presence in some regulated markets
Pricing: Free registration; revenue share, CPA, and hybrid models available.
3. Betway Partners
Betway Partners offers affiliates an opportunity to promote one of the leading online sportsbooks and casinos. The program provides customized marketing materials, dedicated account managers, and performance-based rewards. With a user-friendly interface and detailed analytics, affiliates can optimize their promotional strategies effectively.
Pros:
- Strong brand recognition
- Competitive commission structure
- Reliable payments
Cons:
- Requires high-quality traffic
- Limited markets
Pricing: Free signup, revenue share up to 40%.
4. Unibet Affiliates
Unibet is a well-known betting company with a strong affiliate program offering flexible commission structures. The brand has a loyal customer base, increasing the likelihood of long-term earnings for affiliates. Unibet also supports various marketing techniques, including email marketing, SEO, and PPC, to help affiliates maximize their reach.
Pros:
- Trustworthy brand
- Multiple commission models
- Effective marketing tools
Cons:
- Strict compliance policies
- Limited markets for US-based affiliates
Pricing: Free to join; revenue share and CPA options available.
5. Betfair Affiliates
Betfair Affiliates is ideal for those looking to promote a top-tier betting exchange platform. It offers a unique betting experience with in-play markets, exchange betting, and traditional sportsbooks. Affiliates benefit from consistent promotional campaigns and access to high-quality marketing materials to boost their conversion rates.
Pros:
- High revenue potential
- Reliable and timely payouts
- Variety of sports betting options
Cons:
- Competitive niche
- Some geographical restrictions
Pricing: Free signup, revenue share, and CPA models available.
6. William Hill Affiliates
William Hill is one of the oldest and most reputable betting brands, offering a well-established affiliate program. The company provides affiliates with a wide range of promotional materials and marketing strategies, ensuring high engagement and retention rates. Its long-standing reputation makes it a trusted choice for affiliate marketers.
Pros:
- Strong reputation
- High commission rates
- Solid affiliate support
Cons:
- Limited in certain regions
- Stringent affiliate policies
Pricing: Free to join, commissions based on revenue share.
7. LeoVegas Affiliates
LeoVegas is known for its strong presence in mobile betting and casino gaming. The platform is optimized for mobile devices, ensuring seamless user experiences and high conversion rates. LeoVegas also runs frequent promotional offers, providing affiliates with ample opportunities to attract and retain players.
Pros:
- Mobile-friendly platform
- Attractive commission rates
- Dedicated affiliate support
Cons:
- Requires high-quality traffic
- Some markets restricted
Pricing: Free registration, commission varies by revenue share and CPA.
8. Pinnacle Affiliates
Pinnacle offers a unique betting experience with low margins and high limits. The platform focuses on professional bettors, making it a preferred choice for high-value traffic. Pinnacle Affiliates also features advanced tracking software, allowing affiliates to analyze and optimize their campaigns effectively.
Pros:
- High conversion rates
- Competitive commission structures
- Global reach
Cons:
- Limited promotional offers
- Strict betting policies
Pricing: Free signup, revenue share and CPA models available.
9. Marathonbet Affiliates
Marathonbet is a solid choice for affiliates looking for reliable earnings and a diverse betting platform. The program includes multiple marketing tools and a dedicated support team, ensuring affiliates receive the necessary assistance. Marathonbet’s competitive odds and wide market coverage further enhance its appeal to bettors.
Pros:
- Competitive odds
- Flexible commission structures
- Reliable payouts
Cons:
- Limited in some countries
- Requires a strong traffic base
Pricing: Free registration, commission-based earnings.
10. 888sport Affiliates
888sport is part of the well-established 888 Holdings and offers an excellent affiliate program. With a vast array of betting markets and casino games, affiliates can target a broad audience. The program also provides an easy-to-use dashboard, allowing affiliates to track their performance and earnings in real time.
Pros:
- Well-known brand
- Competitive commissions
- Wide range of betting markets
Cons:
- Strict marketing policies
- Payment delays in some cases
Pricing: Free to join, revenue share up to 40%.
Frequently Asked Questions (FAQs)
What is a betting affiliate network?
A betting affiliate network connects affiliates with online betting companies, allowing them to earn commissions for referring new players.
How do betting affiliates make money?
Affiliates earn money through commission models like revenue share, CPA, or hybrid plans by driving traffic to betting sites.
Are betting affiliate programs legal?
It depends on the country’s regulations. Some regions have restrictions on gambling promotions.
Which betting affiliate program is best for beginners?
Bet365, 1xBet, and Betway are beginner-friendly due to their strong support and high conversion rates.
How much can I earn from betting affiliate programs?
Earnings vary based on traffic quality, commission rates, and player activity, with top affiliates making thousands of dollars monthly.
Conclusion
Betting affiliate networks provide an exciting opportunity to earn passive income by promoting reputable sportsbooks and casinos. Choosing the right program depends on factors like commission structure, reputation, and available markets. Whether you’re a beginner or an experienced affiliate, the networks listed above offer great earning potential. Sign up for one that aligns with your audience and start maximizing your affiliate revenue today!