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15+ Best Email Marketing Services in 2024 (According to Experts)

Looking for the Best Email Marketing Services? You are surely at the right place.

This article is going to help you in choosing the Best Email Marketing service for your business. After hours of research, we have selected the 15 email marketing services that you can find really helpful.

“Email has an ability many channels don’t: creating valuable, personal touches – at scale.” David Newman.

We will discuss the best email marketing services one by one in detail. But before that, we want to explain a  few things to you like what email marketing actually is and how it helps you in growing your business.

Sounds interesting? Let’s begin!

What is e-mail marketing?

Email marketing is the best platform for marketers, bloggers, and businesses to stay connected with their customers. And get more engagement with them and convert them from visitors to customers. So, for the promotion of your business, it’s important that you must be curious while choosing an email marketing service. Because the best email marketing service is one that contains all specific features, it results in the success of the company.

Intro to Email Marketing Tools and their role in Business:

If you are a famous marketer, adviser, publisher, or blogger, you need to interact with people most of the time. Then your medium of communication is through messages, emails and obviously, they are always waiting for updates regarding your new product and services.

With the help of Email Marketing Services, you are able to see your progress, daily reports, results, manage marketing workflow, send better emails. And the most important to get engagement deeply with your customers, so you could know their requirements, their interests, and also get awareness about the feedback of the customers.

Visitors while visiting your website, will be able to view the products and services. If they are interested in any product or any service they want to avail themselves of, they will join your email list or newsletter and thus through email marketing service. They can get any information regarding the company and the details of the desired product in order to make better decisions.

The most frequent use of emails made it the best online marketing medium. If your website has a good number of visitors so you have a great opportunity to promote your business through the use of email marketing. Because it keeps you connected with the customers even if they leave that website.

What are the Benefits of e-Mail Marketing Services?

It benefits you a lot by maintaining your connection with the audience at a larger scale and thus promoting the sales bringing success to the company.

Stay connected with the visitors:

It allows you to increase the traffic on your website by inviting a lot of people and converting them into your customers. About 70%of the visitors never return after their first visit but by maintaining the email list or keeping a record of their visit. You can interact with them through their email address and send them valuable content on their emails. So they can see it and draw the intention towards your product.

Conversion:

Repeated visits usually result in the conversion of visitors into loyal customers. Your best email marketing service can devote them towards your services and makes them think of doing business with you.

Promoting sales:

Email marketing promotes organic growth to your website. So in order to sell your products online and to attract more customers towards your product for the purpose of increasing sales and the brand’s promotion, you must take the support of email marketing.

Be conscious while selecting email marketing Tools for your business:

It is not important that a popular email marketing company always gets fit to your demands and will benefit you. It’s although difficult to make a selection because of the number of email marketing services available in the market but you have to make smart action by choosing the one that benefits your business and gives you more results.

Business-friendly:

Choose an easy marketing service that is easy to use and proves sufficient for your business.

Campaign automation:

All email marketing services allow their users to automate their email campaigns. All work differently from each other and help to solve different issues.

Some email marketing services are only designed to meet company requirements:

Some services are designed for company or business use only, convertkit email marketing service is created only for a purpose to serve marketers and publishers. What you have to do is to sign up for a service that better understands and manages your company’s requirements.

Best Email Marketing Services 2023:

The following are the 15 best email marketing services that you must use in 2023 and 2024 to grow your business online. 

  1. Constant Contact.
  2. Sendinblue.
  3. Mailchimp.
  4. Drip.com.
  5. ConvertKit.
  6. Campaigner
  7. MailerLite.
  8. GetResponse.
  9. AWeber.
  10. Keap.com
  11. Benchmark Email
  12. ActiveCampaign.
  13. Elastic Email.
  14. SendBlaster.
  15. Moosend.

Email Marketing Service #1: Constant Contact.

 Constant Contact

Constant Contact is one of the best email marketing services invented in 1995. It is growing rapidly worldwide and is designed to serve business at a small level only or a small business. It offers the users 60 days of trial service, free of cost, in order to customize and integrate different tasks. It also contains a number of templates built-in email to take a good start to connect with the customer.

It will facilitate you in many ways by giving your ideas for the promotion of your email marketing. It is considered excellent for small businesses, acting as a useful guide for the initial marketers who are not familiar with email marketing till now. So, then you can take a good start by using this service to grow your business.

It provides two different plans; each one differs in cost depending on the number of contacts. As I have mentioned above that it offers a 60 day free trial (without any credit card details) to its users to get satisfied with this service. The initial plan starts from $20 per month for up to 0-500 subscribers. You can get a good discount offer of up to 10% when you pre-pay for 6 months.

You can also ask to refund your money if you don’t get satisfied. It offers a money-back guarantee to its loyal customers. I think it is an amazing service that you must try at once.

Pricing:

The price depends on subscribers. For 500 subs you have to pay 20 dollars per month.

Pros
  • Easier email creation.
  • Easier editing.
  • Real-time tracking for emails.
  • 24/7 customer support.
  • Robust contact management features.
Cons
  • It comes with limited automation.
  • It got a very poor price-performance ratio.
  • Not user friendly.

Email Marketing Service #2: Sendinblue.

Sendinblue

Sendinblue is also an email marketing service created for the purpose of sending emails and sums based on transactions, mainly designed for people having low budgets. It is free and easy to use. Forgoing through this software, the user does not require to have any programming skills even an initial user or beginner marketer can take a start with this.

Sendinblue incorporates list-building modules like Privy, OptinMonster, and Plug Matter that enable you to effortlessly show pop-ups on the leave plan and consequently push the email to your SendinBlue account. Interface SendinBlue with your web-based business, CMS, and different applications including WordPress, Drupal, Magento, Prestashop, Shopify, Zapier, etc.

Pricing:

It has different plans and the price varies from plan to plan depending on the number of emails sent not on the contacts. The initial plan starts from the range of $25 per month for 40,000 emails per month.

Pros
  • Great ability to send transactional emails.
  • Powerful advertising.
  • Easy management of subscribers list
  • Real easy subscription and newsletter system
Cons
  • The lowest price tier is too expensive for light users.
  • The mail automation part is a bit clunky in the UI
  • No easy access to bounced email alerts

Email Marketing Service #3: Mailchimp.

Mailchimp

It has all the important and attractive features that help you out in converting your visitors into customers and subscribers. It is really useful for bloggers and businesses whether small or big. It allows you to create various attractive landing pages, in order to convert visitors into paying customers and subscribers.

MailChimp is a promoting mechanization stage that enables you to make, send, and break down email and advertisement crusades. Clients get total straightforwardness of crusades, email following, see achievement and navigate rates, produce custom reports, oversee endorsers and un-supporters.

MailChimp lets you make custom formats and simultaneously browse a variety of pre-made layouts and battles. Isn’t it cool? Give it a try!

Price Range:

It has free plans available to sign up free to grow 2000 subscribers 12000 emails per month. In order to get more advanced features, you have to pay a minimum amount i.e. $10 per month.

Pros
  • Thorough reporting
  • Great template editor
  • Generous premium plan
Cons
  • It got limited email automation
  • It has some really high-cost subscription plans

Email Marketing Service #4: Drip.com.

drip

It is the best software for E-commerce marketers or person doing online business who desires to convert visitors into customers. Strengthens your interaction with the customers by understanding the interest and requirements of your customers regarding your product, brand, and services for more sales. It manages your customer workflow in a better way. It is considered the best for eCommerce websites and online marketers.

Drip is a ground-breaking email advertising mechanization tool with a visual battle manufacturer, work process the board, and supporter commitment examination instruments. Drip is the CRM Salesforce didn’t fabricate. Our Ecommerce CRM – ECRM – works for more deals, not deal groups. A great many advertisers are becoming acquainted with their clients better utilizing our highlights.

Price Range:

It offers a 14 days trial free of cost to its customers, however, the basic plan starts from $49 per month up to 2500 subscribers.

Pros
  • Email Templates
  • Integration Abilities
  • Excellent Customer Service
  • Clean visual workflows
Cons
  • More integrations
  • Have fewer templates

Email Marketing Service #5: ConvertKit:

ConvertKit

An excellent email marketing tool for bloggers and publishers, broadcasters, and YouTubers. Makes email automation easily understandable for publishers and bloggers. It helps you to create powerful automated emails to guide a visitor to visit websites and blogs.

ConvertKit is a relatively new player in the email marketing software market. Their product targets professional bloggers as their goal is “to make email easier and more robust for professional bloggers like you.

Price range:

It offers 14 days free trial to the customers, the initial plan starts from $29 per month for up to 1000 subscribers.

Pros
  • Landing page editor
  • Responsive support
  • Flexible user-subscription management
Cons
  • Its price is really high
  • Poor design options
  • Reports are lacking in depth

Email Marketing Service #6: Campaigner.

Campaigner

Campaigner offers organizations numerous astounding highlights, including client relationship management(CRM) and Salesforce.com contact transfers. You’ll likewise appreciate email work processes and day in and day out live talk with help.

Campaigner additionally gives you vigorous detailing abilities (which incorporate which email stage your contacts are utilizing). You’ll have the option to make email autoresponders that will send messages to your contacts dependent on when they click a pamphlet interface and different practices, or for exceptional advancements and occasions.

In any case, on the off chance that you don’t need such propelled abilities, at that point make certain to look at MailChimp, our Editors’ Choice for fundamental email promoting programming.

Pricing Range:

Its price starts at $19.25/month.

Pros
  • Customer support
  • Many beautiful templates
Cons
  • Its free trial requires a credit card.

Email Marketing Service #7: MailerLite:

MailerLite

It is very useful software for those who need a very simple solution to enhance their email list.  Suitable for users having tight budgets. Also helps you in the conversion of visitors into customers and subscribers, such as landing pages and easy-to-use builders.

MailerLite is moderately new with regards to the universe of email advertising, and that energy penetrates all through its plan and highlights. Not in a ‘youthful, insane, fun!’ sort of way, but more in a ‘cutting edge, spotless and basic’ sort of way. Maybe it has something to do with the way that their normal office age is 25. Indeed, whatever it will be, it’s working for them.

Additionally an impression of their staff, and qualities. MailerLite is a more universal instrument than a portion of the others we’ve explored. The interface is accessible in 8 dialects, and their help in nearly the same number.

Price range:

It offers a free-of-cost trial to its users in order to grow subscribers up to 1000 subscribers.

Pros
  • Very easy to use
  • Free plan
  • Landing page editor
Cons
  • Don’t have a great theme
  • Pro features are missing

Email Marketing Service #8: GetResponse.

GetResponse

It is a very popular and best email marketing service that helps the user to boost up email lists with attractive emails and high converting sign-up forms. It has various useful features that help you to promote your business quickly. By the use of beautiful landing pages, you could devote a lot of visitors to subscribers.

It is best for the initial user who desires webinar marketing solutions associated with email marketing services. GetResponse guarantees to be the simplest bulletin device accessible, with a huge amount of master highlights. This is a major case, particularly as their costs are so aggressive. The Polish-based organization’s worldwide reach stretches out to 182 nations, and guarantees to connect more than 1 billion endorsers consistently!

Highlight shrewd, they do flaunt much more than most other email promoting administrations. From basic A/B testing to custom presentation pages; to far-reaching configuration testing to video email advertising.

Price Range:

It offers you 30 days free trial, however, its price starts from $15 per month.

Pros
  • Design and spam testing
  • Auto funnel and landing page feature
  • Intelligent list automation
Cons
  • It doesn’t have the best score in deliverability

Email Marketing Service #9: AWeber.

AWeber

It is very easy to be used for small businesses. It allows all promoting features that are useful in enhancing and boosting up your email list. With the help of this software, you can design an email newsletter, automate email services, create mobile-based signup forms, etc.

You can also connect it with the WordPress Websites and landing page builder. It is excellent software for all publishers, bloggers, and marketers. Also, it lets clients embed email membership shapes on their sites and Facebook pages. Clients’ AWeber records can likewise be coordinated with a large portion of shopping basket devices. So new clients can be added to email records once they complete a buy on the client’s site.

Clients can likewise utilize AWeber API, a programming interface, to assemble their own redid applications and instruments to meet their particular prerequisites.

Price Range:

It offers a 30 days trial to the customers, but after payment, you will be provided with an option to sign up and access all premium tools that you have bought, in order to promote your email list. Its price starts from $19 per month for up to 500 subscribers.

Pros
  • List management tools
  • Great support
  • Sales tracking
Cons
  • It has a higher price
  • It comes with unfair subscriber count

Email Marketing Service #10: Keap.com.

Keap

Infusion soft by Keap is across the board deals and advertising programming (with CRM + Appointment planning + invoicing abilities) intended for developing assistance-based organizations going from solopreneurs to bigger groups. The stage sorts out client data and day-by-day work in one spot, with the objective of liberating clients up from tedious errands so they have more opportunity to concentrate on developing their business and conveying extraordinary help.

The Keap stage furnishes clients with the apparatuses to sort out their client data and day-by-day work in one spot. Clients can oversee follow-up assignments and update customer records, just as use customized interchanges (programmed messages to leads, pre-composed messages).

Keap gives clients fast and focal access to the entirety of their significant customer data including contact data, shared reports and contracts, and authentic records of gatherings, installments, messages, and much more.

Pricing Range:

Its price starts from $79.00/month

Pros
  • Easy to use
  • Highly customizable dashboards
  • Handy task management features.
Cons
  • It’s too much expensive
  • It’s search options are limited
  • Set up will take much time

Email Marketing Service #11: Benchmark Email.

Benchmark Email

On a night in 2004, three individuals lounged around a solitary work area in a little therapeutic office, an office that filled in as the gathering’s meeting room, break room, and thought center. Upheld by a little programming group in India, the trio (comprising  Benchmark Internet Group originator Curt Keller, his better half Denise, and an SEO master) talked about thoughts for how to execute a misleadingly clear idea: basic email promoting. A large number of their thoughts were past the methods for the juvenile organization, however, that didn’t prevent Keller from preparing.

The main clients of Benchmark Email were private ventures situated near Benchmark’s one-room HQ in Long Beach, CA. Keller and his group sold them on the utilization of email promoting, while at the same time endeavoring to make a basic UI that would be anything but difficult to work. At the same time, the organization supported such clever thoughts as adjustable layouts and programming which adjusted to client needs.

Pricing Range:

It’s price Pro Starts from $13.00/month

Pros
  • Easy to use.
  • Editor, Design, Customer Service
  • User-Friendly
  • Non-profit discounts
Cons
  • Limited feature set
  • Error with an email “opens” report.

Email Marketing Service #12: ActiveCampaign.

ActiveCampaign

ActiveCampaign has been progressing in the direction of having advertisers send fewer messages, while likewise enabling them to accomplish better outcomes. Flaunting numerous highlights and reconciliations, just as fast and well-disposed help, they do seem like a powerhouse pamphlet showcasing tool. ActiveCampaign offers nearly all that you need inside a bulletin advertising apparatus, in addition to their propelled robotizations that are difficult to beat.

You can utilize the coordinated deals CRM to mechanize your business forms. You’ll spare time by robotizing dull assignments. You’ll remain composed by having undertakings consequently made in light of key occasions like getting an email from contact with an open arrangement. You can interface your email account so messages from your contacts are consequently connected with the arrangement record. Having so you can solidify all the data you have and remain composed.

Pricing Rage:

It comes with different payment plans. You have to pay 15 dollars for 500 subscribers.

Pros
  • Powerful animation
  • Thorough reporting
  • Free migrations
  • Great deliverability
Cons
  • not user friendly
  • missing some great features
  • little bit expensive

Email Marketing Service #13: Elastic Email.

Elastic Email

Elastic Email is an all-in-one email delivery platform. We offer an SMTP Relay, robust HTTP API, and a User Interface that has a complete suite of tools and features for managing contacts, templates, campaigns, and reports. We specialize in delivering transactional and marketing emails.

Flexible Email has overcome the little organization issue that is frequently just comprehended by contracting a major, costly company…but for this situation, I didn’t need to do that. As a little organization without devoted IT assets, we don’t have to send a great deal of email, yet when we do, it should be guaranteed of going out.

Versatile Email does this rapidly, effectively, and productively. It likewise gives our clients significant serenity in guaranteeing we are authentic and gives them expansive powers over picking all through our email advertising and bulletins. It does the entirety of this at an extraordinarily ideal value point.

Pricing Range:

It’s price starts from $9.00/month

Pros
  • Cost-effective
  • Easy to use
  • Friendly user
  • Simple UI & initial setup.
Cons
  • All emails will go to spam folders sometimes.
  • You can miss some important emails

Email Marketing Service #14: SendBlaster.

SendBlaster

SendBlaster is the best mass email programming to deal with your mailing records and set up email promoting efforts in scarcely any simple advances. SendBlaster joins into one item the common sense of mass email programming with the adaptability of a mass email web administration. From one perspective you make bulletins and oversee records legitimately in your work area: on the other, you get a cloud email following support of handles revealing and improving your email battles.

The plus point is that it is available both as a free email sender software that is easy to download and as a professional one with just a single payment that offers a lifetime license. Plus they provide a 15-day money-back guarantee. So feel free to invest your money in this marketing platform. It enables you to create effective emails, build your permission-based list and analyze the results of your mails in a hassle freeway.

Pricing

You can buy it at the cost of $129.00

Pros
  • Great customization options.
  • User-friendly interface
  • Helpful in organizing email campaigns.
Cons
  • A lot of technical issues

Email Marketing Service #15: Moosend.

Moosend

With Moosend you can without much of a stretch deal with different email battles and mailing records, just as structure and send striking, responsive pamphlets made on the inherent crusade editorial manager. Update your email advertising efforts with canny email computerizations and personalization labels. Get significant crusade reports and watch your measurements feed progressively.

Their top features and tools include Drag and drop Email editor, A/B testing, powerful real-time analytics, and list segmentation. They also provide pre-built workflow templates that are ready to use without doing anything. They provide live customer support, a wide knowledge base, and tutorials to guide you better. Moosend makes your professional marketing campaigns more simple.

They also offer a good affiliate program that helps you earn a 30% lifetime commission.

Pricing

Its pricing starts from $10.00/month

Pros
  • The Email editor is fantastic.
  • Speed and the quality is amazing
  • Easy to use A/B testing
  • Detailed reporting
Cons
  • It’s not user friendly
  • Difficult to understand

Conclusion:

The choice of the best email marketing service for your business will enhance your progress and boost your sales. So it’s really important for you to make a smart decision while selecting email marketing tools for your company.

Because the results and promotion of your business totally depend on the choice that you make today by choosing email marketing services for your business.  Hope this guide was helpful. Try any of these Email marketing Tools, they will surely give a real boost to your business! Good luck

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