CPA Marketing: The Ultimate Guide For Beginners

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CPA Marketing:

If you are a blogger, website owner or working online then might be you’ve heard about CPA Marketing. You may already see videos on YouTube about CPA Marketers who are making millions of dollars every month from CPA. Now you are searching and investigating about CPA. Now you are trying to find out what A is, How peoples are making money from CPA Marketing. I know because I was one of them doing the same things a few years ago. I Still remember the first network I joined was Maxbounty. It was my first experiences entering the world of CPA Marketing.

So today I am going to share with you my experience with CPA Marketing and everything you need to know about CPA. After reading this post you will be able to start CPA. you don’t need any CPA marketing training because I am going to guide you from zero to hero. Here is step by step, CPA marketing Complete guide.

What is CPA Marketing:

CPA Stand for (Cost Per Action/Cost Per Acquisition). This is an advertising model where publishers are paid for an action whenever a user clicks on an affiliate link and takes a specific action. It is also called Cost Per Action Marketing. Action can be Email Submit, Create Account, taking a Short Survey or Register for a free trial. It is very simple and easy, all you have to do is promote affiliate links, if someone clicks on your link and completes specific action then you are paid for that action. This is the same as affiliate marketing. In affiliate marketing, you have to sell products then you will be paid but in CPA Marketing you will be paid even if the product is not sold. This is how CPA Marketing Works.

What is CPA Marketing

Types of CPA Offers:

There are a lot of types of CPA Offers. But I am going to share with you most common types of CPA Offers. Here is the list of most common types of CPA Offers.

  1. Cost Per Sale (CPS).
  2. Cost Per Lead (CPL).
  3. Cost Per Install (CPI).

1- Cost Per Sale (CPS):  Cost per sale offers are when some buy anything from your referral link then you will be paid for that.  In CPS Offers you only paid for every purchase that is made from your referral link. You can find CPA Offers on any CPA Network. 

2- Cost Per Lead (CPL): Cost per lead or CPL offers, convert on a valid lead submission. Lead can be a free signup, form submits or can be an email submit. Cost per lead offers is the easy way to earn money from CPA. even if you are a newbie you can promote these offers and earn money. Every CPA Network provides CPI Offers so you can get these offers from any PA Network. 

3- Cost Per Install (CPI): Cost per install converts on whenever someone installs an app, download software or any extension. There are some networks who provide CPI Offers.

 How To Start CPA Marketing:

You got all the information about CPA Marketing now the next step is how to get started with CPA Marketing. now I am going to share with you step by step complete guide on how to get started with CPA.

Step # 1: Select Niche

When you decided to start CPA Marketing then the first thing you need to do is Select and choose your niche or category which you want to target. I Just recommend you from the start just target single niche. Because at the start it’s very hard for you to target all the niche. Here are examples of niches, Health, Beauty, Fitness, Gaming, fashion. The first thing you need to decide is what kind of offers you can easily promote and work on it. Once you decided then let’s move to the next step.

Step # 2:  Find an Offer

Once you are done with niche then the next step is to find an offer which you want to promote. Now you are wondering how you can find an offer without any CPA Network. There are tools that you can use an find offers. You can use and Odigger to find offers. They are like search engines of CPA offers and networks. you can search offers based on price, keyword, category or network.

Let’s say that you decided to promote health offers then put health or any product name that you want to promote then press enter.

Now you can see the search results. Here are the offer names, offer type, offer commission and networks from where you can get this offer. If you want more information then click on the offer and you will find more information about that offer.

Here are some common things that you need to know when you search offers: 

Traffic Types: Traffic types is basically how you can promote that offer. You can see 8 traffic methods on every network. Which are, Email, Contextual, Display, Search, Incentive, Social Media, Native and mobile. some offer allows you to promote anywhere but some offer won’t let you promote anywhere. In that case, they set traffic type, which traffic they allow for this offer.

Incentive: In simple words with incentive offers, you can give your visitors an incentive to get a lead. That is up to you how and what incentive that you can give to your users and get a lead. for example, you offer your users a free ebook if they get a lead for you. 

Non-Incentive: Non-Incentive traffic is where you are not allowed to give your visitors an incentive to get a lead. Non-incentive traffic ways are social media, email, search engine, native, mobile traffic or any other traffic which is not involved in incentive. 

Mobile Optimized: When you see an option “Mobile Optimized” on Any CPA network that means this traffic is mobile optimized or not. If in this section you see “no” then that means this offer is not mobile optimized. If you see Yes on that offer then that means this offer is mobile optimized as well.

Countries Allowed: Country allowed means in CPA is where you can promote that offer. If that offer is only for the single country then you are only allowed to promote an offer in that country. If an offer except, traffic only from the united state then you are only allowed to send traffic from United state. If the user comes from the USA and completes the offer then you will be paid.

Pay Per Call: Pay per calls offers are when someone clicks on your referral link and make a call. Whenever someone clicks on your referral link and make a call so you will be paid.

Commission Types: All the networks offers 2 types of commissions. On every network, you see 2 options 1 is per lead and the 2nd one is rev share. Below are complete details what does that means in commission. 

Per Lead: Per lead is fixed price of the amount that you will be paid after completing lead or sale. In every offer, you can see how much you will get a commission. Like if you Choose Email Submit offer to promote so in the commission section you can see the price how much you will be paid for every lead.

EPC: EPC stand for Earning per click. That doesn’t mean CPA Networks also pay you for every single click. That means the publishers are earning average earning per click from this offer.

Sales: When someone purchases that product through your affiliate link then you will be paid.

Rev Share or % Share: When you see % share or rev share on any offer that means you will get that % commission after completing offers. Like if any offer is giving you 40% commission so if you provide them the sale of $100 then you will be paid $40 as a commission.

AM: In CPA Networks AM Stand for Affiliate Manager. Every CPA Network provides you affiliate manager who takes care of your account will help you all the time with your account.

Step # 3: Find CPA Network: 

Once you are done with offer selection then the next step is to find CPA Networks. There are thousands of CPA Networks to join. But you can’t join all of the networks and you can’t work with all of the networks. You only need best CPA Networks to join. If you are beginner then I recommend you to join best CPA networks for beginners that are listed below.


CPAlead is best CPA Network for beginners to join.

Adscend Media:

Adscend Media is best CPA Network for beginners to join.


CPAGrip is best CPA Network for beginners to join.

If you are newbie or beginner then these are the best CPA Networks for you. you can join any network that is listed above. You don’t need any approval to join these networks. There are also other networks but I recommend you to join that are listed above. They are Best CPA Networks for beginners 2018. They are also paying on time without any issue. When you understand complete CPA Marketing then you can go with best CPA Networks. Here is the list of best CPA networks in the world.

1- Maxbounty:

Maxbounty is the best CPA Network in the world.

2- PeerFly:

PeerFly is also one of best CPA Network in the world.

3- Clickdealer:

Clickdealer is fastest growing best CPA Network in the world.

Above CPA Networks are the world top best CPA Networks. I recommend you first start your career with beginner networks then move out with these networks. Its little bit hard to get approved on Maxbounty, Peerfly, and Clickdealer. All you have to show at least 6 months to 1 Year past experience and you have earned some payments from any CPA networks before. When you will earn more than 3 payments from any CPA Network then you are welcome to apply for Maxbount, PeerFly, And Clickdealer.

Step #4: Join CPA Network:

When you are done with finding CPA Network then the next step is Join CPA network and starts making money. if you newbie or beginner then go with beginner CPA Networks. Because top Cpa networks do not accept newbies. It’s very easy and simple to join CPA Network but make sure when you apply for any CPA Network then put all of your real information. I don’t recommend you to use any fake information or hide your identity because sometimes they can ask you for verification. Here is step by step guide on how to join any CPA network. Go to any CPA Network that you want to join. Then you can see the option “Join Now” click on that button. You will see signup Forum look like this. Just fill out this forum and click Join Now.

Join CPA Network


Once you fill out all the information now click on “Join Now” button. Now you are done with Signup after that go to your email and confirm your email. Now you are able to login to your CPA Account and promote offers and make money.

How to Get Approved By Any Network:

Only a few networks accept newbies not every network accept beginner. So if you are a beginner and want to join Top and best CPA networks then follow these steps to get approved on any CPA network.

Here are some tips that will help you get approved on any CPA Network. 

Experience: For the top CPA Networks you must need some experience. So before you apply for any top CPA Network fist get some experience then apply. I Bet this article is enough for you and after this post, you will be able to apply to any top CPA network. because I am going to share with all of my experience, what is CPA, How CPA works, how to promote CPA Offers and everything you need to know about.

Interview: When you apply for CPA Network after that Affiliate manager will get back to you and take your interview. If he thinks you are experienced and good then he will approve you otherwise he will reject you. He is the person who can approve/Reject you. He will ask you basic questions, what is CPA, How CPA works, how you will promote offers and what offers you will promote. Like this type of question. You already get all of the answers here.

Payment Proofs: Some CPA networks might ask you for payment proofs. When AM take your interview he can ask you for payment proofs. At least get 1 Payment from any small CPA Network then apply for top Networks. That is your luck some time they don’t ask for the payment proofs and accept. The one tip I am going to share with you asks questions to your AM. when you start questing to your AM. He will think you are not a newbie so he will approve your account.

Step # 5: Build Your Website Or Landing Page

The next step is to create a website for CPA Marketing or build a landing page to promote your CPA Offers. There are 2 ways to the one is create a website or another one is creating a landing page. Now you might be wondering what is the difference between the landing page and website. The landing page is a just simple one page that you created for your CPA Offer. In the Landing page, you explain your product and add a call to action Button on it. You can also create a big brand website to earn from CPA. Here is an example of big brand websites.

1- is price comparison website that provides a comparison of financial products. They get a commission for lead and sales they send to financial companies.


2- is UK Based price comparison website. They focus on financial products and they get a commission for every sale and lead they send to financial companies.


Now I will explain with you how to set up a landing page for your CPA Offers to earn money from CPA Marketing.

Domain Name: 

The first thing that you need is a domain name. Just Buy a domain name for your offer. I will recommend you buy EMD (Exact Match Domain) name for your landing page. For Example: If your CPA Offer is Car Insurance Quotes then you should buy a domain name that includes your offer name, like  If you decided the domain name then go ahead and buy it. Buy Domain name For as cheap as $0.48.

Web Hosting: 

Now the next thing that you need is web hosting.  There are a lot of websites who provide free web hosting. Here is the list of best free web hosting sites. but I don’t recommend you to use free web hosting.  You can use Maxbounty Hosting because Maxbounty is world best Best CPA Network so that’s why this is best hosting for CPA Marketers. You can use any web hosting but I recommend you to use, Bluehost, Hostgator, Namecheap. Once you are done with hosting then let’s move to the next step.

Create A Landing Page: 

After buying a domain and hosting now the next step is to create a landing page for your offer. You can create a landing page on any web builder or use can also create landing pages on

Landing Page is your sales page, You must provide some value to your website users before you ask them to complete the offer. 

Landing Page Elements: 

When you create professional landing page then keep in your mind 4 basic things.

1- An Engaging Headline: Would you read that news if it didn’t have an engaging headline, probably you wouldn’t. It’s the same with your landing pages. The most important element on any landing page is your headline.

2- A Compelling Offer: Landing pages are designed to get your customers to take action. One of the best way, to inspire people to take action is to give them a clear and compelling offer. Also, provide complete details about the offer or product.

3- Use Relevant Images: Always use good and relevant images for your landing page. Make sure don’t add too many images on your landing page.

4- Call to Action: Call to action is a most important thing in landing page because it is the button when someone clicks on this link to complete your offer or purchase your products. In order to get more conversions and more sales and leads, then your landing page needs to have an enticing call-to-action.

Its sound like you are done with everything now the next and most important part is to promote your offer and start making money. Let’s just move to the next step.

Step #6: Promote CPA Offers:

Once you are done with everything then the next step is how to promote CPA Offers. This is most important and you have to be very clever when you start promoting your offers. If your campaign goes wrong then you will lose all of your money what you invested for that campaign.

There are a lot of methods that you can use and promote your CPA offers and make money. I am going to share both, Free CPA Promotion methods and also Paid CPA Promotion methods as well.

Free CPA Promotion Methods:

We all love free stuff and free ways to make money online so that’s why let me just start from free methods. There are a lot of free methods that you can use to promote CPA Offers and Products. I am just going to share with you some of the top and best ways that are still working.

1# Promote via Facebook:

Facebook is a world famous social networking site with monthly 2 Billion Plus active users. Facebook is the best platform to promote your CPA Offers and make some money. Just Join some groups that are relevant to your offer and share your offers in groups. Let’s suppose if the groups have 100K Users.  So when sharing your offer in that group, you have a chance to get 100 to 500 clicks easily. As you can see here, I posted in one group and I got 159 Comments on my post. This is the best way to post your offers on Facebook Groups and get leads and sales free.

Promote Via Facebook

2# Promote via YouTube: 

YouTube is a video sharing platform with 1 Billion plus hours of watch every single day. YouTube is another best way to promote your CPA Offers free. Just upload a video that is related to your offer or product then put your offer link in the description. If you are not good at making videos then go to offer relevant videos and drop very comment including your offer link.

Promote Via Youtube

3# Promote via Instagram:

Instagram is another well know picture and video sharing website with 1 Billion active users. Instagram is another best way to promote CPA Offers and products. All you have to do is Create a new Instagram account with your offer name. If you are promoting “CLA Oil” then you should Create an account, “BUY CLA OIL “. Then drop your Offer link in the description. In this way, you will get targeted audience and you can promote easily your offer link.

4# Promote via Pinterest: 

Pinterest is another social networking site with a monthly 200 Million plus active users. Pinterest Majority of traffic is Females. This is another good platform for you to promote your CPA Products and offers. I Recommend you to target females product to get more leads and sales.

Paid CPA Promotion Methods:

If you are a beginner in CPA Marketing then you first start free methods to get an idea how CPA Marketing Works then you can go with paid methods. When you start paid promotion in CPA Marketing then you have to very clever. Investing any money in any offer first do complete research on that product and then start promotion.  There are a lot of platforms those accept advertisement. Here are the some best ways to promote CPA Products.

Promote via Social Platforms:

Social media is another best way to promote your business, CPA Offers or products anything you want. You can promote your business in the front of right peoples though advertisement. You can start advertisement on any social media site as low as $1 per day. This is the best and cheap way to promote your business in the front of right peoples to get more sales. Here are some of the best sites to promote your CPA Offers.

Facebook: As we all know about Facebook. Facebook ads are very cheap and affordable. So you can start CPA Marketing with Facebook.

Instagram: Instagram is owned by Facebook so you can promote your business on Instagram using Facebook. You can also have the option to run your campaign on both Platforms, Instagram and Facebook as well. Instagram is another best to promote your CPA Offers and double your money.

Twitter: Twitter is also another great social networking platform with a monthly 500 Million plus active users. Twitter also provides the best advertisement opportunities. You can promote your offers and products with twitter as well.

Promote Via Search Engines:

Search engines are the best way to promote your business, offer or products anything you want. The reason why I like the most search engines advertisement, you have to pay only when some clicks on your ads. And another good thing you can display your ads on your keywords. When someone searches that keywords, your ad will appear on the top so you have more chances to be clicked. Search engines advertisement is a little bit expensive because you have to pay for every single click.

Google Search Ads: As we all know Google is the work most used search engine with  3 Billion searches every day. This is the best way to put your ads in the top search results and get more traffic and more sales. Google search ads are one of my favorite and best way to get more leads and sales. You can create your offer ads and display on the Google search with your keywords. This way you can put your ads on top search results so you have more chances to get clicks and more leads and sales. You can put your ads on Google search engines and besides this, their partner search engines as well. get $75 free Google AdWords Coupon code and enjoy free promotion on Google.

Bing & Yahoo Search Ads: Bing is 2nd most used search engine besides Google. Bing Ads are another best way to promote your business in the search results. Bing ads will show your ads on Bing and Yahoo search results. If you are intermediate CPA Marketer and you have not started your campaign on Bing then start your first campaign today. Get $100 Bing Ads coupon code and enjoy free promotion on Bing. 

Promote Via Native Ads:

Another good way to promote CPA Products isNative Ads. You’ve seen these widgets that recommend content from “Around the Web.” that are called native Advertisement. You can also advertise on Native ads networks and promote your CPA Offers. Best Native ads networks are Outbrain, Taboola, RevContent, and Mgid. You can go with anyone. All networks are the world best Native ads networks.

Final Words:

Now you got everything about CPA Marketing. You learned what is CPA Marketing and how CPA Marketing works and you also learned how to promote CPA Offers free and with paid methods. This is time to start your CPA marketing career today. If you just started CPA Marketing Career then drop a comment and share your experience with others. If you have not started your career or if you are facing any problem just drop a comment so I will help you to get started. with CPA.

Did you learn anything new from this article then comment below what you learned from this post? Also, share this beautiful information with others

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