Have you heard of TikTok? no or yes it’s OK. you’re not the only one. tick tock offers endless 15-second videos designed exclusively for mobile viewing with a heavy sprinkling of viral challenges, popular shorts, and pranks. it’s certainly worth keeping an eye out for. You should probably be looking out for TikTok.
Reasons Why TikTok Is The Best For Marketing:
Firstly Gen. Z and millennials your target audience estimates tell us that tick tock has grown to nearly 800 million lifetime downloads and research indicates that TikTok is under 30 years old from it’s brought up.
This leads us to our second point you should be keeping an eye out for TikTok if you are trying to hit a worldwide audience.
Their brands are becoming frustrated with the high prices and declining organic reach on mature platforms. tick tocks addictive 15-second video format that may give Facebook a run for its money.
finally, you should be using TikTok if you’re not afraid to try new marketing channels using a relatively up-and-coming platform like TikTok can feel risky but that’s what successful marketers must do So.
Why TikTok?
Don’t worry for my fellow old folks. I am here to let you know what the kids are up to. TikTok videos you may have heard of this new trendy social media platform called TikTok. It is also a huge video and music-based app that young teens are very into. We are going to tell you what TikTok is, should you be on the social media platform, and how you can use it to grow your audience. Do you wonder really who’s it for? if you’re interested in this topic then you have come to the right place.
What Is Tiktok?
So what is TikTok if you’ve like literally never heard of it tick tock is a new social media app run by a huge giant company out of China. it’s kind of like Vine if you remember that rest in peace. in that, it is short-form videos 15 seconds to a maximum of a minute long and the main way users interact with the app is by swiping through videos on the There for you page.
The TikTok equivalent of Instagram’s Explore or Discover page. the first thing you’ll notice about TikTok when you go on there to watch videos it is incredibly meme-based. the heart and soul of TikTok is taking something you’ve seen and remaking it with your spin. It is felt that is like the essence of Internet culture embodied in this app.
the thing that makes TikTok distinct from Vine or other past apps like this is that its original foundation was a lip-syncing app. so you can find any music you want not just royalty-free music like radio hits music. You can find the song which are you saying by searching in their audio library and you can select a 15-second clip of that song to lip sync to.
The reason why this is not legal is because it’s only 15 seconds. So it falls within fair use this is how huge songs like Old Town Road and the Getup become popular because they go viral on TikTok. so a big part of the app is trendy dances that everybody attempts lip-syncing to popular songs.
Should You Be On TikTok?
If you go looking for it so now that you know what TikTok is and kind of a sense of what the content there is like though it is very diverse. I should say tick tock is more than just my experience of it should you download the app. Well, Full disclosure it is very addictive so if you’re trying to limit the time you spend on social media might not be a good idea for you but if you are a growing content creator trying to figure out if this is a good platform for you to share your stuff like I would recommend checking it out.
TikTok right now has a reputation for just being for 12-year-olds and it’s only teenagers on there well that is how Instagram started that is how Facebook started. so if tick tock is going to have the same kind of longevity as those platforms which remains to be seen then in two or three years.
So you want to get on there before that happens, teens are always the early adopters of new technology like this and new trends so if you want to be an early adopter something that will probably become very popular. joining TikTok now might not be a bad idea the awesome thing about TikTok is its built-in discoverability when you go into the app you are immediately directed to the explore page. it would be like if you opened up Instagram and they immediately showed you the Explorer page right like you aren’t just seeing the people that you follow you’re constantly being shown new stuff.
How Can You Use TikTok To Grow Your Audience?
For you to reach a new audience and have then decided to follow you. there’s huge potential there to grow a following if you’re willing to immerse yourself in the culture get to know the trends and make videos that people are going to want to watch. People have really enjoyed it because it’s kind of a new creative outlet for me right now. It’s recommended to just see what works for you especially if you are in the realm of any kind of music, art, makeup, or fitness.
there’s really big potential in those areas because those niches are already popular in TikTok. but even if you’re in a different niche I think there’s lots of potential for that niche to grow it’s just that nobody’s capitalized on it yet. People have found success on TikTok with sharing like posing tutorials. like how to pose for Instagram photos, and how to make a good Instagram post. what it comes down to is figuring out what your established niche is and then how that could work on TikTok and really what that just takes is some research and spending some time on the app and seeing what kind of content goes over well there.
so it’s going to be different for everybody but it is believed that no matter what your niche is you can find some kind of expression of that to put on TikTok. There are many videos of everything from historical city ghost tours to makeup tutorials to tips on couponing and these are all videos that have gotten on the for you page. These videos have gotten lots of likes it’s about being creative and figuring out how to turn whatever your niche is into something that you could make for TikTok overall. So you need to get on there and try it out to get a sense of what it’s like and then you’ll understand what all the hype is about.
Can I see Who Viewed My TikTok?
A very common question is can you see who viewed your TikTok videos, can you see individual people’s names? there is a little bit of confusion because TikTok had an option previously that showed you exactly who viewed your TikTok videos. their name, their username.
They removed that option and replaced it with something broader. So here is the updated version to show you how to see who viewed your TikTok videos.
Disclaimer: Specific names are not going to be there so just wanted to save you some time to mention that up front and then show you the options you do have so you don’t have to read 10 articles to get to the same
Conclusion
So what you need to do here to see who viewed the tick-tock is you need to get something called analytics on the videos. that shows you kind of the groups the age range the country of your viewers.
so to do that press the three lines on your profile and then go ahead and click on manage accounts.
here either switch to a creator account or a pro account. you just can’t have a personal account so make that switch here.
Once you make that switch go to a random video and to see who viewed that video at the bottom press the option. The option shall not be available without a pro account. you won’t have this page without a creator or business or pro counts and what you could see as far as who viewed your video is right here under audience.
you could see the territories this is where your audience comes from different countries. all English speaking based on the type of videos you make.
You could also see if the people were following you or if this was suggested to them on their four-you page.
there’s more here so go back on the home page. What you are going to do is that you’re going to press the three dots again and there is an option under creator tools.
The business account has this too but the pro tools have it in a way that you could see more analytics over here.
it’s even better on the computer too. but what you could do is you could go to the last seven days. so if you uploaded some videos in the last seven days you could actually get more details here.
as far as how your content performs and who viewed that content. so if I go to the content tab. You will get a faster overview of some of your content.
You could click on each one and then you could kind of get that same analytics over here. you could get that details about your followers too. so for the last seven days here, you could see your followers male to female view rate to top country. the territories and all this information based on that setting.
Conclusion.
So this is not as ideal as the option they used to have like Instagram and Snapchat where they show you specifically who viewed your videos but this is as close as you could come. So with this, we have provided you with all the information regarding TikTok and the major likes of the site. We hope you benefit from this in the future in building your career on the platform.
Frequently Asked Questions:
What Is Meant By Tiktok?
TikTok is a new social media app run by a huge giant company out of China. there’s huge potential there to grow a following if you’re willing to immerse yourself in the culture get to know the trends and make videos that people are going to want to watch. so if tick tock is going to have the same kind of longevity as those platforms which remains to be seen then in two or three years.
Why Should I Tse TikTok?
TikTok videos you may have heard of this new trendy social media platform called TikTok. It is also a huge video and music-based app that young teens are very into. We are going to tell you what TikTok is, should you be on the social media platform, and how you can use it to grow your audience.
Is TikTok worth it?
TikTok now might not be a bad idea the awesome thing about TikTok is its built-in discoverability when you go into the app you are immediately directed to the explore page. it would be like if you opened up Instagram and they immediately showed you the Explorer page right like you aren’t just seeing the people that you follow you’re constantly being shown new stuff.
Why is the use of Tiktok common?
Tiktok offers endless 15-second videos designed exclusively for mobile viewing with a heavy sprinkling of viral challenges, popular shorts, dances, and pranks. it’s certainly worth keeping an eye out for. You should probably be looking out for TikTok.
