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What Is Domain Authority and How Can You Improve It?

Now, the time has come when SEO is not only the only ranking factor. Unlike the old times, website ranking has been made possible by numerous factors apart from on-page as well as off-page. Each ranking factor has its own features and methods for better ranking. Though you can’t optimize your web platform for all Google factors yet, you can go for the most important of them i.e. domain authority. By making the best use of any domain authority checker, you can easily check where your website stands and the current website prospects.

What is My Domain Authority?

Basically, the DA or domain authority is a score developed by Moz. It is more concerned with the relevance and strength of the website for a specific subject or industry. DA is counted as numbers from 0 to 100 predicting how well the site is performing. The more the points will be the DA. To know what is my domain authority, you can make the best use of any domain authority checker online.

Domain authority is your website’s reputation, which leads you thoughtfully. Any of the search engines make the best use of domain authority to make sure that you are posting high quality and plagiarism-free content on your website. This lets Google or any search engine to boost your website and the overall content rankings. If your domain authority checker displays your domain authority check results in bad figures, you won’t be able to rank higher in the eyes of Google.

Domain rank checker tools are available on numerous platforms online, and you can choose any of the domain authority checker programs. Usually, it is said that as domain gets older authority increases but it is not the case always because the content is the king of SEO and if it is higher quality content, it will surely rank, else, it won’t.

Also Read: Best Blogging Tools

Domain Authority Checker by Small SEO Tools

Small SEO tools are the best platform offering its valuable visitors with the domain authority checker tool widely available online at https://smallseotools.com/domain-authority-checker/. Smart digital marketing professionals continuously strive their level best to introduce certain amendments and improvements in their websites to build prominence and presence by gaining better rankings in SERPs. They also keep looking around their competitors for performing more intelligently.  

The tool developed by Small SEO Tools is the most famous one and is a free-to-use tool to check Moz DA of any website. The same is fun to use and shows an accurate Domain Authority of any website.

How to Improve the DA of Website?

Everyone strives to increase their online presence, and for this, they struggle to increase their website’s DA. Let us have a look at the most common factors to do the same.

Website Auditing:

Google search engine lives the profiles with links, i.e. backlinks. These are considered as votes i.e. more votes, and the best will be the results. They come from high profile websites i.e. high authority sites.  This can be done by website auditing where you can make use of any good domain authority checker or website auditing program i.e. Moz Explorer or SEMrush. They will audit your website and tell you where you stand what changes should you make to perform best.

Compelling Content:

As said earlier, the content is the king of SEO. Google ranks your content on bases of engagement and interest metrics i.e. traffic, organic views, branding, bounce rates, SERP CTR, and much more. For this, website engagement has to increase, which can only be made possible by producing engaging and compelling content. It will also attract organic backlinks from other websites in the same niche. This will also produce the best results in domain authority checker tools for the same website if the content is best.

High-Quality Links:

Improving DA without high profile links is impossible. You should earn lots of inbound links from other websites having high authorities to boost DA. You should try Backlinko’s method or any of them you want to increase BLs. Skyscraper methods are considered the best one as it’s an SEO practice to rank desired keywords and also produce competitor analysis for their keywords too.  After you are done making backlinks from higher profiles, your domain authority checker will surely show you boosted results.

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